• Raven Rayanna

In my opinion covid 19 showed me that it’s important to have your own way of making money, whether that’s as a side hustle or being a full time entrepreneur. When this epidemic started, so many people became lost and had no way of making money the way that they normally did. That includes me as well (I’m a hairstylist and shops are closed). But when you are an entrepreneur, you are so used to being in grind mode & you become so quick on your feet. This was just another obstacle to over come for us and we are doing it so well. On my timeline I see so many entrepreneurs who are taking their businesses to the internet and although it may have slightly affected us, we are still finding ways to make it work. Nail techs are making press on nails, lash techs are selling lash strips, hair stylists are profiting off of edge controls and hair growth oils. This was an eye opener in my opinion. If I was still working a job I probably wouldn’t have my grind mode mentality, the mentality that allowed me to find another source of income. The survival tactics you learn as an entrepreneur are like no other. Continue showing out! My prayers go out to everyone affected. STAY HOME AND STAY SAFE!

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I think the biggest misconception with new small business owners is they feel like if they have a lot of items to sell or a lot of services to offer, they will have something for EVERYONE and that will make things sell. But in reality what happens is, you are oversaturated, and people get confused by what you are selling, and then they leave. Do you want to build your presence and begin actually making sales? Find 1-3 AMAZING products/services and promote that and that only, be the best person for the job and ONLY promote to people who want that service/product. Then as you grow, begin to add more. But in the beginning, you never want to confuse the consumer. You also only want to show your best work. So you may know how to do 10 things, but have only PERFECTED 2. So if you have 8 services on your site that look mediocre, and 2 that look good, you may lose a customer because 80% of your business looks bad. But if you only promote those 2 things and work on the other 8 (one by one, behind the scenes), then your entire portfolio looks amazing and it brings in customers quicker, even if it’s only for those two services. And that my friends, is a business tip that is as good as gold. Focus on 3 good products/services and watch your sales grow!

Did you like the tips I gave in this blog post? If so make sure you join my mailing list to get my free presentation on how I made over $700 the first week of my new business and DOUBLED that my second week!

ps: when im blogging I just type really fast and dont think about grammatical errors and im not sorry about that. 😂

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  • Raven Rayanna

Hey there! Welcome to Marketing By Rayanna! Your new go to for all of your marketing needs! Here you can expect to see all you need to know about starting and running a successful business. I make websites, logos, flyers, business cards and I can also help you construct strategic action plans to take your business a step further. Have questions or want to get more information? Email me at

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